Course Directors Catch the Wave on Promotion

CEPD has commenced a new initiative encouraging Course Directors to reach out directly to potential registrants about their upcoming events through video promotion on YouTube. Dr. Andy Smith, Course Director for the Update in General Surgery – Annual Course for Practising Surgeons, is the first to engage in this novel way of communicating directly to his target audience. Other Course Directors have expressed interest in this initiative for their events and are soon to follow suit. CEPD can manage all stages of video production, from filming and editing to graphics and promotion. Click on the video below to watch Dr. Smith extend a personal invitation to attend the Update in General Surgery meeting, actively promoting its speakers, sessions, hot topics and even venue.  

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